All Experience

Consumer Electronics · iPhone Accessories

Apple

Engineering Program Manager Intern, SoftGoods

On Apple's SoftGoods team, I drove engineering programs for iPhone accessories, working across design, materials, reliability, and supplier teams to take products from development to launch.

Program Management Engineering Builds Supplier Management Field Testing AI Tooling
5 New Key Ring colors, owned end to end
6 New TechWoven case colors
500+ Field study participants
2+ hrs Saved per day by each AI tool

Overview

I spent a year as an Engineering Program Manager intern on the SoftGoods team, which develops Apple's iPhone cases and accessories. I worked on several programs that remain confidential; the work below covers products that have since been released.

Program Ownership

  • Owned the FineWoven Key Ring program end to end for 5 new colors, driving schedules, engineering builds, and supplier validation from development through mass-production release
  • Drove color development for the iPhone 18 Pro and Pro Max TechWoven cases across 6 new colors, while supporting design, materials, reliability, and supplier teams through launch

Engineering Builds

  • Managed engineering bucks (phone-form test samples) for the entire iPhone 18 lineup
  • Planned builds, quantities, vendors, and distribution to support reliability testing and knockout DOEs for design changes

Field Testing

  • Ran a 500+ participant field study across the 2025 accessories lineup, including cases, the Crossbody Strap, and the MagSafe Wallet
  • Analyzed failure data to drive additional testing and design improvements on upcoming programs

AI Tooling

  • Developed AI tools adopted by program management teams across Apple
  • Automated build allocations, Keynote presentation creation, and meeting notes, with each tool saving 2+ hours of manual work per day